Discovery Bay, U.S.A. €“ Starting August, 1 the world’s most efficient solar lamp becomes available to the American public through several online resources. Largely unknown to many in this country until recently, the WakaWaka Solar Lamp makes its debut after a very successful Kickstarter promotion completed in February. Patented solar technology enables WakaWaka to produce over 16 hours of excellent reading light on less than a day solar charge.

What do President Clinton, Janet Jackson, Walmart, Amazon and the Masai people of Kenya have in common? They all love the WakaWaka Solar Lamp and the business model on which it is built. “Yes, the design is dramatic, the technology is patented and the charging time ratio of 8 hours sunlight versus 16 hours reading light is amazing, but even more powerful is the business model created to help bring light to the 1.5 Billion people in the world living in darkness,” says Eric Clare, CEO of Digital Concepts 2.0, the exclusive distributor for WakaWaka in the USA.

Off-Grid Solutions (OGS) headquartered in the Netherlands is the creator of WakaWaka. They set out to find a solution for roughly 20 percent of the world’s population who still depend on toxic, expensive and dangerous kerosene lamps. They came up with a hi-tech, hi quality product providing the light families need who live at the so-called economic ‘Base of the Pyramid’.

Americans demand quality, hi-tech products but also have a growing desire to make a meaningful impact on the world around them. This led to the idea of creating a cool, useful, best of breed solar lamp that could be fairly priced in the U.S. with profits enabling a subsidy for families living at the bottom of the pyramid. “We found a way to enable people to deliver support not charity, a leveling of the playing field, making safe light affordable for people living on less than $2/day,” stated Camille van Gestel, OGS business director.

The World Bank researched the impact of solar LED lighting on the pass rate for students. Two years after introduction of the solar lamps the pass rate improved from 57% to 100%.

WakaWaka is more than just an efficient solar lamp. It is a story; a solar lamp on a mission. Hopefully U.S. citizens will lead the way out of darkness, while enjoying the benefits of WakaWaka Solar Lamp in their own lives.